We've been there... you have a great product, regulatory approval in your home country, initial clinical data and now you want to sell in Europe. So, what's the next step?

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So many questions

• Where do you go first? Where is the real potential? 

• Is the largest market always the largest opportunity?

• Are patients treated the same way in each country?

• Are there associations and guidelines that you need to take into account?

• Who are the Key Opinion Leaders? Who is going to manage them?

• What are the reimbursement needs in each country?

• Are there other ways to get access to funding or early Market Access Schemes?

• Where do you work with distributors rather than a direct team?

• And how do you find distributors?

• How quick can you expect a return on investment?

• What are common mistakes that other companies make?

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Prime MedTech helps answering these questions and executes on the strategy

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Europe is not 1 country

Europe is not an easy market to go to or expand in. Many companies struggle. It is more than 40 countries with different languages, different cultures, different reimbursement systems, different care pathways, different social laws and different physicians driving the market, with varied dynamics,...we could go on and on.

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Despite the challenges, the opportunity is huge in a market with roughly 750 million people...for companies that approach it the right way.

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Prime MedTech will lead the way so you can make informed decisions

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Hiring the right person can prove to be difficult and costly

You know you need somebody in Europe, you need "boots on the ground". But you don't want to take the risk of hiring too many people at the same time. So you need somebody that can wear multiple hats, that understands regulatory, clinical, reimbursement requirements, but also has experience with commercial execution and leading teams.

It can take a long time to find the right person. People may be reluctant to join a start-up environment, unwilling to travel, young people may lack the expertise, more senior profiles may be too expensive for full-time employment. And then there's the headache of what happens when things don't go as planned and you need to pause your activities...

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Prime MedTech is the solution to your problem.

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